Recognizing Snoop Dogg’s “significant contributions to the popularization of marijuana,” comedian and late-night TV host Jimmy Kimmel proclaimed the rapper’s birthday of October 20—this Friday—to be the “new high holiday” of DoggFather’s Day.

In a mock proclamation unveiled on Jimmy Kimmel Live on Thursday night, Kimmel noted that “Mr. Dogg’s birthday falls on the exact midpoint to 4/20—a coincidence that is totally tripping me out right now.”

While Kimmel’s interview with the rap superstar wasn’t exclusively about cannabis, the bulk of it was. At one point, talk turned to how Snoop’s love for marijuana is known worldwide. “In a way that is your green card into every country, isn’t it?” Kimmel asked. “It’s good to have friends that have friends internationally,” Snoop said, “and able to get you, you know, medicated and dedicated no matter where you at.”

Snoop Dogg is, of course, a fixture in the marijuana community—one that’s become even more mainstream as more jurisdictions legalize cannabis. Four years ago, in October 2019, he and actor Seth Rogen appeared on The Howard Stern Show to offer smoking advice to first-time cannabis consumers.

In April of this year, he applauded the National Basketball Association over reports it would drop cannabis from its list of banned substances. He said that he supported the reform based on the “medical side of it, the health benefits and how it could actually help ease the opioids and all the pills that they’ve been given and the injections.”